While not expensive by these standards, I'll have to vote for a Seiko divers watch.
They are rugged and affordable. My personal preference is for the Automatics vs. the Quartz as I'm old school and don't like to depend on battery operated anything. I have one that ran for 22 years before it quit the last time I was in Iraq ('05-'06). I was fortunate enough to find a new one in a PX in country so I didnt' suffer any long term withdrawls.
While my old one is repairable, I'm giving it a well deserved rest and wearing it's replacement on my second tour.
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